Bolorims, a Nigerian ecommerce startup has partnered with its Kenyan counterpart, AfricaSokoni to launch Bolosokoni.com in West Africa. As part of the partnership agreement, Bolorims will acquire a 10% stake in AfricaSokoni.
Bolorims CEO, Michael Tokunbo Orimobil said that the partnership is an expansion strategy considering the unprecedented growth of SMEs and the urge to reach a wider customer base through online stores.
‘’Bolorims was eager to invest in the e-commerce market in Kenya to build a cohesive partnership between Nigeria and East Africa. We have acquired a 10% stake of Africa Sokoni but we will be trading in West Africa as Bolosokoni.com”, said Orimobil
“E-Commerce will enable SMEs lower costs, stay competitive and at the same time, go global by harnessing the power of the Internet and scale”, he added.
AfricaSokoni is an e-commerce platform that was launched in Kenya in January 2018 seeking to bring African consumers and retailers together online, in a swift, hassle-free, flexible, and credible shopping experience; without the restriction of distance, without customers having to leave the comfort of their homes, offices and farms.
Founded in Kenya, AfricaSokoni is a word from Africa and Sokoni which means Market in Swahili.
The firm had earlier planned to expand into 18 African countries within the next five years and this acquisition could help its expansion.
“We shall vigorously pursue our customer-centric philosophy by making the customer the centre of everything we do, be obsessed about addressing their every need and concern, leverage on innovation for and on their behalf as we consolidate the growth witnessed in the B2C segment, we will expand the B2B segment, said Ebrima Fatty- Africa Sokoni’s CEO.
