Rooomxix, a Nigerian Streetwear brand, has secured a $1.5 million funding led by Patricia, a Nigerian crypto startup to facilitate its nationwide expansion.
Patricia and Rooomxix, have been in conversation since 2019 and have had a few collaborations in the past, however, this raise further deepened the partnership where the CEO of Patricia Fejiro Hanu Agbodje mentioned, “the fashion industry, especially the high streetwear niche holds untapped opportunities for brands like Rooomxix. This new funding will allow Rooomxix to ramp up its expansion plans in Nigeria, delving deep into technology, expanding inventory for the online stores to service Africa”.
On the 9th of April 2021, Gbenga Adeyefa (CEO) & Fortune Spurgeon (Creative Director), the minds behind the brand, in a meeting with the Patricia CEO, reached an agreement for this financial commitment.
Gbenga Adeyefa, the C.E.O of Rooomxix, had this to say: “Our confidence in securing this new financing is backed up by budding industry and enormous potential that lies in streetwear not just in Nigeria but in Africa at large. Our goal is to accelerate Africa’s transition into the global fashion scene through high streetwear…”
Rooomxix is a retail streetwear fashion brand and has been in business since July 2018, with a focus on redefining street fashion in Africa and ensuring that high street fashion lovers are not at the mercy of shipping constraints when shopping for themselves. The brand is set to make high streetwear more affordable and easily accessible in the continent.
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