Allison, a global integrated marketing and communications agency, has announced that Salesforce Ventures Impact Fund has partnered with the agency for the 5th Anniversary edition of the Future is Female Mentorship Program.

This marks the second year Salesforce Ventures Impact Fund joins longtime sponsors of the program including Africa-focused tech publication TechCabal, Africa Communications Week, and F6S.

The application portal for the fifth edition of The Future is Female Mentorship Program is now open and closes on Wednesday, July 31st. The successful female founders will be announced on Monday, August 19, 2024.

Launched to support African female tech founders traditionally underserved in the male-dominated tech industry, the program has attracted applications from 37 countries across the Continent. It is a continued force in supporting African women in the tech ecosystem.

“I am delighted to celebrate The Future is Female Mentorship Program’s fifth anniversary and its incredible journey supporting African female tech founders. This milestone highlights our commitment and dedication to empowering underserved African women in tech.” said Claudine Moore, Allison, Managing Director, Africa and Founder, The Future Is Female Mentorship Program.

“We’re grateful for our current partners’ support and look forward to onboarding new partners to help us create a more inclusive and equitable tech ecosystem by supporting and investing in African female tech founders, and more.”  

Previous partners have included Google for Startups Accelerator: Women Founders Africa Program collaborated on the program which has seen a 253% increase in applications since its launch on Africa Day in 2020. 

The program will enable more women to participate in the rapidly growing tech sector, paving the way for a future where women not only participate but thrive in the African technology sector. 

Salesforce

“Salesforce Ventures Impact Fund is proud to again collaborate with The Future is Female Mentorship Program for its fifth edition,” said Lauryn Poyser, Investor, Salesforce Ventures Impact Fund. “We’re excited to participate in a program that is dedicated to equipping female founders, particularly in Africa, with tools to build their businesses for long-term resilience. Salesforce Ventures Impact Fund remains committed to fostering a more inclusive venture capital ecosystem and supporting underrepresented founders.”

The Future is Female Mentorship Program is a complimentary initiative that provides African female founders with insights into PR and communications fundamentals, including creating a communications plan, business storytelling, digital marketing, media relations, personal branding and more.

What the 2024 Program Offers

The fifth edition of The Future is Female Mentorship program promises to reach even more African female founders from across the continent while introducing additional partners in more diverse sectors, expanding the resources, network, expertise, and knowledge available to mentees. 

Mirroring previous editions, this edition of The Future is Female Mentorship Program will provide African female tech founders of early-stage startups with the PR and communications insights, knowledge, and skills needed to gain visibility and grow their businesses. It is aimed at African women based on the continent or in the diaspora and is launching or growing a tech business for African markets or serving Africans in the diaspora. 

The program is delivered virtually, and the mentees are invited to participate in masterclasses and sessions customized to the specific needs of their sector and business. During the mentorship program, female founders will learn insights into the fundamentals of PR and communications for tech startups, including creating a communications plan, incorporating storytelling into your business communications with multiple stakeholders, and more.

During the selection process, special consideration is given to startups that focus on health, education, finance, agriculture, and sustainability. In addition, startups that provide solutions and/or address African women’s and girls’ needs will also receive special consideration.

How to Apply

The application portal for the fifth edition of The Future is Female Mentorship Program is now open and closes on Wednesday, July 31st. The successful female founders will be announced on Monday, August 19, 2024.

We encourage all women building great tech startups in Africa or for Africa to apply here to the program and take advantage of this opportunity.

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