Synapse Analytics, an Egyptian startup empowering businesses to leverage AI for better decision-making, has secured a $2 million investment led by Silicon Badia and Hub 71.

This strategic investment will enable Synapse Analytics to expand its AI technologies across the GCC and Africa, driving transformative change in the financial sector.

Founded in 2018 by Ahmed Abaza and Galal El Beshbishy, Synapse Analytics is an AI company with a suite of products that help businesses adopt AI into their core operations.

Synapse Analytics is part of Hub71, Abu Dhabi’s global tech ecosystem. The startup is poised to address a critical socioeconomic challenge, which is financial inclusion and access by providing cutting-edge AI software for financial decisions, including credit scoring, cross-selling, dynamic pricing, and eKYC/eKYB (Know Your Customer/Business) processes. 

Synapse Analytics has already established multiple partnerships with major banking product providers such as AWS, Crealogix, and TUMM, positioning itself as a key player in the region’s AI-driven transformation.

Synapse Analytics

Ahmed Abaza, Co-Founder and CEO of Synapse Analytics commented, “AI isn’t just a tool—it’s the catalyst for making financial inclusion a reality in the MEA region. Our technology is designed to help financial institutions make their services inclusive, accessible, affordable, convenient, empowering, and safe.

“Imagine accessing financing as easy as signing up for an app with your email. A world where your bank anticipates your needs, making financial services as personalized as your morning coffee.

“As we usher in this new AI-driven era, we’re crafting the future of finance in a region characterized by a young population, growing economies, and a rapid adoption of digital finance. We see MEA becoming a pioneer in the financial services world, and we couldn’t find a better partner to join us on this mission than the Silicon Badia family.”

 “We see many AI companies, but Synapse stood out for its proprietary technology that addresses critical pain points for financial institutions. Hamed Masri, Partner at Silicon Badia, also commented.

“The impact clients see on NPL rates and processing times speaks volumes about the strength of their product. We’re excited about the versatility of their tech in other verticals and believe there’s no better team to execute on the founders’ vision.”

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