Tablet
Report Samsung Smartphones

Apple, Samsung Lead Tablet Market as Shipments up 53% YoY in Q1 2021

Apple and Samsung dominated the tablet market as they sold

Jumia
Ecommerce Jumia Report

More than 50% of Jumia Sellers in Nigeria, Kenya are Women

Jumia collaborated with the International Finance Corporation (IFC), alongside the

AppsFlyer
Fintech Report

FinTech Marketers Invested $3B Globally on User Acquisition in 2020-AppsFlyer

AppsFlyer, the global marketing measurement leader, today released its 2021

Ecommerce
Ecommerce Report

Women Can Add $14.57 Billion to E-Commerce in Africa: IFC Research

Africa’s e-commerce market could grow by more than $14.5 billion

Clubhouse
Report

Clubhouse Gets Thumbs Up on Android, but Thumbs Down on Social Media [Analysis]

In the midst of the COVID-19 pandemic, new social media

Jumia
Report

Jumia Q1 Report: E-tailer Cuts Losses by 24%, Revenue Drops by 6%

Jumia says cost discipline and “selective” usage growth helped it

MTN Nigeria
Report Telecom

MTN Nigeria Loses 5 Million Subscribers in 1st Quarter of 2021

MTN Nigeria lost 5 million subscribers in the first quarter

fDi
Report

South Africa, Kenya Tops African Tech Ecosystems As Nigeria Ranks 5th-fDi Report

Despite Nigeria’s seemingly vibrant tech ecosystem, the country has been

Mastercard
Report

Mastercard Study Reveals 81% of Nigeria Consumers are Shopping More Online Since the Start of Pandemic

A Mastercard study on consumer spending* has revealed that over

AppsFlyer
Report

AppsFlyer’s Latest Performance Index Shows Google Leads in Scale, While Facebook Dominates Quality

AppsFlyer, the global attribution leader, has released the 12th edition